Do you wanna bath in KATHANO POND ?
Hera of Amore-Pacific launched “Kathano Cream.” Unlike previous cosmetics promoted based on their ingredients and effects, this product has attracted consumers with its mythological product name. Kathano is the name of a pond where Hera, a Greek mythological goddess, would bathe everyday to sustain her youth. To promote Korean herbal cosmetics abroad, stories like folk tales about ginseng are used.
Industry watchers say that product features, quality and technical functions have become more and mores similar, so companies will seek to distinguish themselves with a marketing technique that imprints a unique image in the minds of consumers and suits the dreams and lifestyles they desire.
Something you will need to look forward ..... How amazed Marketing became.... As for me I am looking forward to buy this product and give it a try. Deep down I do want to bath in Kathano Pound and became beautiful Goddess HERA. haha :)
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